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Help to Power Mentoring through the 2023 Unity Campaign  

W2WM (Woman to Woman Mentoring) is back as a partnering organization for the Unity Campaign, a collective community campaign aimed to serve those who identify as ALICE (Asset Limited, Income Constrained, Employed) in our communities. Approximately 2/3 of the women W2WM serves identify as ALICE. Through this campaign, we can support our ALICE neighbors and ensure they, too, can be heard, take action, and move forward.  

The Unity Campaign offers MANY ways to be involved. You can donate, attend a fun event, eat at a partnering restaurant, or become a fundraiser through a peer fundraising platform.   

We invite you to join W2WM during this Campaign, which runs March 8-19, 2023. W2WM has put together a little toolkit to provide you with information on how to support W2WM and how to become a fundraiser yourself! 

W2WM Events During Unity Campaign: 

4 The Love of Sweets | 11 W. Patrick Street Frederick, MD 21703

Thursday, March 9, 2023 from 12p-5p 

Come into 4 the Love of Sweets on Thursday, March 9, and enjoy a sweet/ savory treat. 10% of sales will go towards W2WM and the Unity Campaign efforts. 


Relish Decor | 38 E Patrick St Frederick, MD 21701

Thursday, March 16, 2023 from 5:00p-8:00p 

Shop till you drop on Thursday, March 16, and help benefit W2WM. Shop in-store or online! 20% of sales will go towards W2WM and the Unity Campaign efforts.

Coupon Code: W2W23 (online only) 


How to Become a Fundraiser 

Whether you are a seasoned fundraiser or philanthropy is new to you, you can join the W2WM Unity team. So many of our alumnae are service-minded and spend time volunteering, which is a great way to aid an organization. Raising funds is another impactful way to contribute to causes that matter to you. The Unity Campaign Platform is simple and easy to share your love for W2WM and ask others to join you – follow these steps:  

  1. Click on the following link to get to the W2W fundraising page for the Unity Campaign: 
  2. You can either make a one-time donation, or you can make your own page. 

If you would like to join the team, click on the white button and you will be taken to a page where you can fill out your information. 

You will also be prompted to add your own response that shows what W2WM means to you. There is also language about W2WM already on the page that you can keep. The first paragraph is an example of what I added. You can also add a photo to your page. 

“Woman to Woman Mentoring was the key to my move to Frederick being so successful. Through the mentorship program, I was able to put down roots in my new community. I made friends, felt encouraged to grow my business, and learned about myself. W2W Mentoring is a catalyst for personal growth, and I’m grateful to have had the opportunity to join! Thanks to the organization, I am more confident and committed to my dreams.

Woman to Woman Mentoring aims to help women thrive by providing women with guidance, support, and community connections through mentoring relationships.

Our innovative programs combine the power of one-on-one mentoring, peer mentoring, and community-building workshops to help women identify and work toward their goals in education, career, and life. We are a strong community of connectors, collaborators, guiders, and bridge-builders. We use our platform to amplify the voices of others, affirm value, and spotlight their strengths.

Through our three programs and other connection opportunities, we offer women the opportunity to:

  • Be heard. Discover how sharing “you” can start to open doors.
  • Take action. Dig into your challenges and explore the possibilities. Get the information and encouragement needed for new habits to take root.
  • Move forward. Collect small wins that help to create momentum!
  • Grow. Enjoy an extended community that remains committed to your success.

Thank you for helping to power mentoring in Frederick County!”


Fundraising can be intimidating. It can be challenging to solicit donations from friends and family. For this campaign, remind yourself that no amount is too small. Share why this project is meaningful to you, and then you can ask for the equivalent of a cup of coffee to contribute to your fundraising goal. 

An alternative to asking for a donation is to offer something in exchange for a donation. For example, you could offer to watch a friend’s children or provide feedback on a resume (or anything that features your talents) for a small donation.


Additional Restaurants Partnering with the Unity Campaign: 

Frederick Social | 50 Citizens Way Frederick, MD 21701 

Try their Charity Tap! A portion of proceeds will support the campaign. 

Maxwell’s Kitchen | 57 E Patrick St Frederick, MD 21701 

Maxwell’s is creating a special milkshake for the month of March and will be donating 20% of each milkshake sold to the Incentive Match Fund. 

Roy Rogers | Frederick County Locations 

Roy Rogers is donating 50 cents from all Strawberry Shortcake sales from their seven Frederick County locations to the Incentive Match Fund during the campaign period. 


Together, we mentor. Together, we guide. Together, we connect. The Unity Campaign is about our community working together – something W2WM is proud to do every day.  

Thank you for joining W2WM in the Unity Campaign.  

P.S. We encourage all alums to share ideas and success stories in the W2WM Alumnae Facebook Group so we can learn and celebrate together during the campaign!




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